Bills' Brady, Allen back Coleman after harsh comments from ownership
New Buffalo Bills head coach Joe Brady and quarterback Josh Allen lended their support to embattled wideout Keon Coleman following public criticism from ownership.
"I told Keon when I got hired, the best thing that happened to Keon Coleman was me being his head coach," Brady said Thursday, according to ESPN's Alaina Getzenberg. "I was one of the ones that stood on the table for Keon Coleman, and I believe in Keon Coleman."
Brady was promoted after two seasons as Buffalo's offensive coordinator.
He added, "Keon Coleman is going to be on our football team, and I have no issues with - if there (are) elements that need to be cleaned up from that, those are conversations that we can have. But Keon knows how I feel about him, how much I love him, and the faith that I still have in him."
Buffalo's star quarterback expressed his belief that Coleman will find his footing.
"I'm not going to give up on (Coleman)," Allen said. "He's got too much ability, and I will not give up on him."
Bills owner Terry Pegula told reporters last week that the team's previous coaching staff, not general manager Brandon Beane, pushed to draft Coleman in the second round in 2024. Pegula said Beane was merely "being a team player and taking advice of his coaching staff who felt strongly about the player."
Buffalo's GM and president of football operations said Thursday that he's spoken with the wideout's agent a couple of times since Pegula's comments. Beane is confident the pass-catcher will be ready to go for the 2026 campaign.
Coleman's first two years with the Bills have been uneven. The Florida State product was a healthy scratch in four games during the 2025 campaign, and former head coach Sean McDermott disciplined him in November for being late to a team meeting. Coleman's yards per reception dropped from 19.2 in his rookie season to 10.6 in his second campaign.
The 22-year-old caught 38 passes for 404 yards and four touchdowns in 13 games this season after tumbling down the depth chart.