Report: NFL plans to add Black Friday game to 2023 schedule
With Amazon Prime becoming the exclusive home of Thursday Night Football in 2023, the NFL wants to take on a new holiday tradition.
The league plans to broadcast a game on Black Friday, which is known as one of the biggest shopping days of the year, sources told John Ourand of the Sports Business Journal.
The NFL could also hold off on adding the holiday game until 2024, but most indications point to next season as the target window, Ourand reports. The new holiday game will then become an annual staple of the regular-season calendar moving forward.
Conversations around a Black Friday matchup gained steam after Amazon purchased the broadcast rights to Thursday Night Football last year. Franchise owners also signed off on allowing the league office to schedule two more teams for a second short-week game, according to NBC Sports' Peter King.
The single contest will cost between $70 million and $100 million in addition to the $1 billion per year that Amazon pays annually for broadcasting TNF, according to King.
The NFL recently expanded its Thanksgiving Day slate to three games after previously holding double-headers that often featured the Detroit Lions and Dallas Cowboys.