Hank from 'King of the Hill' promotes UFC 200 in new ad

UFC has enlisted the help of a pair of animated characters from the '90s to promote the upcoming fight between Daniel Cormier and Jon Jones.

"King of the Hill" star Hank Hill and George Liquor from "The Ren & Stimpy Show" appear in the animated short, which is part of UFC's ad buy with cable network Adult Swim.

"I wanted a presence on Adult Swim, and I wanted to come in with a bang - to do something that's never been done," UFC president Dana White told Rolling Stone's Sam Blum. "The time and energy and money and thought that went into this thing that's going to play for 60 seconds has been a long time in the making. Thank god Adult Swim is so cool, and they're into doing funky, creative stuff."

UFC 200 goes down July 9 at the T-Mobile Arena in Las Vegas.