Skip to content

Hopped up: RB Leipzig promoted to Bundesliga

ROBERT MICHAEL / AFP / Getty

A club from the former East Germany is joining the Bundesliga.

On Sunday, Red Bull-backed RasenBallsport Leipzig earned promotion to the Bundesliga for the first time, defeating Karlsruher SC 2-0 to secure its place in the top flight of German football.

The promotion continues RB Leipzig's corporate controversial ascent, as the club was a fifth-division team called SSV Markranstadt until 2009, when Red Bull bought the team's license and changed its team's name, crest, and kit.

In 2011, Dietrich Mateschitz, the majority owner of Red Bull, said, according to Philip Oltermann of the Guardian: "We are developing RB Leipzig with the aim of playing in the Bundesliga in three to five years. We also want to get into the Champions League and be successful there, which is something you can only achieve with a club that plays in one of the top leagues."

Due to RB Leipzig's Red Bull-bought success, supporters across Germany are indignant at the marketing ploy's triumph, particularly as becoming a club member will set one back €800 per year in addition to a €100 first-time registration fee. The system undermines the so-called "50+1" rule that guarantees no investor can gain majority voting rights in a German club registered as a stock company.

None of that, however, seemed to bother the majority of those who were at the Red Bull Arena on Sunday.

RB Leipzig will be the former East Germany's only representative in the Bundesliga next season.

Daily Newsletter

Get the latest trending sports news daily in your inbox