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VIDEO: Damian Lillard works popcorn stand in new adidas spot, says nachos are key to a ring

Craig Mitchelldyer / USA Today Sports

Try to keep up with all the awesomeness in the latest Damian Lillard "Boost or Bust" spot for adidas.

The big-picture idea is that Lillard is working the snack stand at a movie theater in a "world without boost" (in which he's not an NBA player), which is funny enough on its own. But here are some other highlights that make this a terrific ad and another step towards Lillard becoming one of the league's most popular players:

  • He shouts out "Oaktown"
  • He does the Prince "hanging on the rim" spot from Chappelle's Show
  • He throws up 3-goggles after dishing popcorn

We really hope this is the start of Lillard doing other jobs as part of the series. Construction worker, traffic cop, and so on.

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