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NFL players unveil custom kicks for 'My Cleats My Cause' week

NFL players using their cleats to support charities is nothing new, but for Week 13 of this season, the league is actually encouraging players to use their footwear for good causes.

Back in October, USA TODAY's Christine Brennan reported that 428 players had signed up for the "My Cleats My Cause" campaign, where players can customize their cleats for various foundations.

Several players shared images of the special shoes they plan to sport during next week's slate of games.

#MyCauseMyCleats @ezekielelliott

A photo posted by Ezekiel Elliott (@teamezekielelliott) on

Let your LIGHT shine....it may be exactly what someone else needs to see 🇭🇹🇺🇸

A photo posted by Pierre Garcon (@pierregarcon) on

This week is a big one for the @nfl and sneaker customizers like myself. The #mycausemycleats campaign is brilliant. It allows players across the league to help raise awareness to whatever cause that touches them personally. I'm fortunate to be able to work with an amazing organization in @warriorwishes along with @bengals TE @tylereifert for this special pair. Here's just a sneak peek of these beauties. 🙌🏼 -------------------------------------------- 🔵🔵Truebluecustoms@gmail.com🔵🔵 I do not discuss pricing on IG,,,email me for a custom or restoration quote. #nicekicks #kicksonfire #complexkicks #nikenate #angelusdirect #kykickfest #859approved #msxsneakers #swiftkickz #truebluecustoms #kicksfeed #customkicks #aceofcustoms

A video posted by Billy Hobbs (@truebluecustoms) on

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