Ratings Report: Richmond
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The race before the Chase is usually an exciting one, but unfortunately Saturday night’s dominance by race-winner Brad Keselowski translated to another hit in the ratings, according to SportsBusiness Daily.
Last year’s September Richmond race (which included Clint Bowyer's famous "spingate") earned a 3.3 U.S. household rating with an average of 5,153,000 viewers.
Saturday night’s race earned a 3.0 U.S. household rating, with an average of 4,920,000 viewers, a drop of about 4.52%.
Greenville, S.C., led the U.S. metered markets with a 7.6 rating. Here are the top 10 markets:
- Greenville, S.C. (7.6 rating)
- Indianapolis (7.4 rating)
- Richmond, Va. (6.9 rating)
- Greensboro, N.C. (6.6 rating)
- Nashville, Tenn. (6.2 rating)
- Charlotte, N.C. (6.1 rating)
- Orlando, Fla. (5.9 rating)
- Norfolk, Va. (5.7 rating)
- Knoxville, Tenn. (5.5 rating)
- Tulsa, Okla. (5.0 rating)
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