theScore Bet Elevates Fan Experience at RBC Canadian Open with Skyline Seating 100 Feet Above the Course
theScore Bet Skyline Seats to Host Fans Over St. George’s Golf and Country Club for Never Before Seen Views of Canada’s Men’s Open Championship
TORONTO – June 2, 2022 – theScore Bet is elevating its presence in its first year as the Official Gaming Partner of the RBC Canadian Open, introducing a premium, first-of-its-kind on course viewing experience. theScore Bet Skyline Seats will bring fans up to 100 feet above the RBC Canadian Open Championship to watch tournament action like never before, overlooking the 1st and 18th holes at St. George’s Golf and Country Club in the greater Toronto area.
theScore Bet Skyline Seats will host tournament attendees high above the course to enjoy food and beverage, providing a bird’s eye view of the championship golf course and sweeping views of the Toronto skyline. The RBC Canadian Open takes place Thursday, June 9 - Sunday, June 12.
“To tee off our partnership with Golf Canada and the RBC Canadian Open, we wanted to create a memorable and completely unique golf viewing experience that adds real value for fans attending Canada’s premier golf event,” said Aubrey Levy, Senior Vice President of Content and Marketing, theScore Bet. “The Skyline Seats is a fresh, new type of sponsor activation for a sporting event and an execution that showcases theScore Bet brand in a way that speaks to how we’re innovating and consistently enhancing the fan experience, helping get fans into Bet Mode offline as we do online. We appreciate Golf Canada’s collaboration and willingness to push the boundaries to bring this very original concept to life.”
theScore Bet Skyline Seats Details:
The experience opens on Thursday, June 9 at 9:00 AM.
Patrons will have the opportunity to secure Skyline Seats spots by visiting theScore Bet’s on-course activations, including the BET MODE Putting Challenge and theScore Bet Members Lounge.
The seating structure hosts 22 people, who will be harnessed into their seats.
The experience in the sky is 30 minutes with additional time allotted for embarking and disembarking. Food and beverage is included in the experience.
Also new to the RBC Canadian Open Championship this year is theScore Bet Members Lounge, a premium hospitality space with complimentary food and beverage that overlooks the 18th fairway. The Lounge will be open exclusively to active theScore Bet account holders.
Additionally, BET MODE Putting Challenge stations will be set up throughout the course, offering fans the opportunity to test their skills for a chance to win premium prizes, including the Skyline Seats experience.
The 2022 RBC Canadian Open is the first event to take place during theScore Bet’s multi-year partnership with Golf Canada. The partnership provides theScore Bet with access to activate across Golf Canada’s high-profile events and national championships.
theScore Bet Skyline Seats are operated by Events in the Sky Canada, part of a global group installing similar experiences around the world since 2006. Toronto-based SDI MKTG is supporting theScore Bet with its activations at St George’s.
About theScore Bet
theScore Bet, a wholly owned subsidiary of Penn National Gaming (Nasdaq: PENN), is a natively built mobile Sportsbook and Casino product that launched in Ontario on April 4, 2022. Available on iOS and Android devices, theScore Bet delivers an immersive and holistic mobile sports betting experience, including a comprehensive range of pregame and in-play bet types across all major sports leagues and events. It uniquely integrates with the company’s flagship media app, theScore, to provide a suite of cutting-edge features that seamlessly bring media and betting together in one ecosystem. theScore Bet is regulated by the Alcohol and Gaming Commission of Ontario and operates in Ontario pursuant to an operating agreement with iGaming Ontario. theScore Bet is an RG Check accredited operator, and is committed to making gaming safe and fun for its players.
For more information about theScore Bet:
Dan Sabreen
Vice President, Communications
theScore
917-722-3888 ext. 706
dan.sabreen@thescore.com
Gordon Stevenson
Manager, Communications
theScore
973-432-2583
gordon.stevenson@thescore.com