Adult entertainment company CamSoda has made a lucrative offer to UCLA following the news that Under Armour is looking to terminate its partnership with the school.
In a statement released Monday, CamSoda vice president Daryn Parker said the company is prepared to pay $205 million over 10 years to have its logo appear on all UCLA uniforms.
"With our passion for all sports, we would love nothing more than to become affiliated (with) UCLA, one of college sports' blue-blood programs," Parker said. "We will provide financial support along with equipment and apparel for all Bruins sports. In return, the CamSoda logo will appear on all team uniforms. The blue and gold will go smashing with our logo."
Under Armour announced Saturday that it wants to break its $15-year, $280-million contract with UCLA early because it has "been paying for marketing benefits that we have not received for an extended time period." UCLA said it intends to "resist" Under Armour's actions.