KD, Kyrie boosting artists' interests in performing at Barclays Center

Ticket sales aren't the only area the Brooklyn Nets have experienced a boost in since the additions of Kevin Durant and Kyrie Irving.

Brett Yormark, CEO of BSE Global, the Nets' parent company, told Kavitha A. Davidson of The Athletic that artists are showing more interest in bringing their tours to Barclays Center.

"No different than what I'm sure LeBron (James) meant to Staples Center when he went there, we're sensing the same enthusiasm for the building from the artist community," Yormark told The Athletic. "These artists that are now announcing their tours, they want to play in Kyrie and KD's building. They want to play the hip, cool building in Brooklyn where the stars are playing. So it has an effect on your programming and content."

The Nets have already exceeded their ticket revenue from the entirety of the 2018-19 season, while the team's online store has seen a huge surge in traffic since news of the signings broke.