The 10-story, 200-foot wide Nike banner depicting LeBron James returning to Cleveland will be unveiled on Ontario Street on Oct. 30 ahead of the Cavaliers' 2014-15 home opener.
The wall of the Landmark Office Towers was draped with the Nike "Witness" banner before James' departed for the Miami Heat in 2010. Most recently, it's been home to artwork of Cleveland's skyline. The building is already being readied for the changeover.
PHOTO: The Sherwin Williams banner is coming down today to make room for LeBron James mural. (Photo credit: PD) pic.twitter.com/VrGEBZ755m
— Glenn Moore (@GlennMooreCLE) October 23, 2014
Elsewhere in the city, James' presence is already being felt. A downtown parking garage recently became home to a four-story Beats Electronics banner showing off James' Akron tattoo.
New addition to downtown #Cleveland. #CLESZN pic.twitter.com/45b4qeFaZg
— Courtney Shilling (@cshillz) October 23, 2014
Why all the excitement? It's just LeBron.