Nike placing Ntilikina on giant Manhattan billboard

Kristaps Porzingis is an Adidas man, so Nike needed its most prolific member of the New York Knicks for a new Manhattan billboard. Enter rookie Frank Ntilikina.

This is where the idea of New York City and pressure comes from. The new billboard in located at 35th St. and 8 Ave., blocks from Madison Square Garden and in plain sight of tens of thousands of people per day.

"It's pretty big," the 19-year-old Ntilikina told the Daily News' Stefan Bondy. "It's crazy. I love it."

Ntilikina missed Friday's preseason finale with a knee issue.