Alvey's spray tan logo against UFC policy
Sam Alvey's interesting twist on sponsorship logo placement ruffled a few feathers among UFC brass.
Alvey had sponsor Perfect Tan's name spray-tanned on his chest for weigh-ins Friday and during his victory over Daniel Kelly at UFC Fight Night 65 on Saturday.
UFC exec on Alvey spray-tan sponsor: 'Fighters definitely can't do that' (@marc_raimondi) http://t.co/jHxMG9f54S pic.twitter.com/nGgs85dxQt
— MMAFighting.com (@MMAFighting) May 10, 2015
According to Tom Wright, the UFC's managing director of operations in Canada, Australia and New Zealand, Alvey's creative advertising violated the UFC's sponsorship policy.
"Fighters definitely can't do that," Wright said during the post-fight press conference. "It's against our policy.... You can put your sponsors on your shorts, you can put your sponsors on your banner, but you can't put your sponsors on your body."
Although Alvey sported the tanned logo during weigh-ins, UFC officials didn't notice it until right before the fight, and by then it was too late.
"We didn't see it until before the fight," Wright said. "We tried to do something to remove it. It was unremovable. But we've spoken to Sam and he understands the situation. I guarantee it won't happen again."
Alvey did Perfect Tan proud, needing a mere 49 seconds to absolutely demolish an overwhelmed Kelly.