VIDEO: Tomas Holmstrom shoots pucks to tenderize his steak

Former Detroit Red Wings net-front specialist Tomas Holmstrom has appeared in a new series of - extremely strange - advertisements for a Swedish Internet provider.

We don't speak Swedish, but it appears the concept of the ads is that Holmstrom doesn't have access to the Internet, so he can't find out how to do common household chores.

As a result, he resorts to weird methods in order to do things like tenderize meat (by nailing a steak to the wall and shooting pucks at it):

Or how to cut a loaf of bread (by using a chainsaw):

Or how to keep a fire going (using an entire, massive log):

So, yeah, that's pretty strange. 

One possible explanation: in negotiations, Holmstrom drove an incredibly tough bargain and was so strong in his stance that he proved unmovable, until the referee was looking and then he went down easy, thus dropping his price sufficiently for the deal to get done.

- with h/t to hockeysverige.se