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VIDEO: Actor Jay Baruchel gets a little too close to Canadiens' Price in fan club ad

Eric Hartline / USA Today

Montreal Canadiens fans can get pretty obsessive about their beloved franchise, just ask actor Jay Baruchel.

Baruchel stars alongside Canadiens goaltender Carey Price in a creepy - but amusing - commercial for Montreal's new Club 1909: a loyalty program which offers fans rewards and discounts. In the ad, Baruchel watches Price while he sleeps and tries on the netminder's underpants - all completely normal fan behavior, right?

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