Pats SB Champs Commercial Airs

Yesterday, the New York Giants' official website declared the Giants Super Bowl champions already. Well today, a Dick's Sporting Goods commercial aired in the Boston area, congratulating the Patriots on being Super Bowl champions, and informing viewers that Patriots Super Bowl champions gear is available now at Dick's Sporting Goods stores:

Jumping the gun is the thing to do in 2012 apparently.

H/T: SB Nation