Cavs' new mascot 'Lil Kev' has an Instagram account

For those who can't get enough of "Lil Kev," the Cleveland Cavaliers' new mascot is now on Instagram.

"Lil Kev" is a Tommy Bahama advertisement that was ripped out of a magazine by Richard Jefferson, who thought the model bore a striking resemblance to Kevin Love. Thus, Love's alter-ego was born.

"We saw Lil Kev in a magazine and we just started giving Big Kev a lot of crap, even though it's not him," Jefferson told ESPN's Dave McMenamin. "It's not him and that makes it even funnier."

Jefferson apparently came up with the idea for the Instagram account during a conversation with "Lil Kev" over the weekend, which he shared on Snapchat.

- With h/t to For The Win